Who are we?
Matt Granger has spent the last 15 years working at the sharp end of hardware product development. Not the comfortable, well resourced end. The kind of projects that are trying to do things that haven't been done before, where ambition and volatility tend to go hand in hand.
He's also lived through three significant business restructures in five years. Those experiences weren't a setback. They were an education. Every one of them sharpened his understanding of what separates the ventures that make it from the ones that don't, and informed everything that Venn Projects stands for.
You can't be a sustainable business if you're not a profitable business.
Venn Projects exists to make that expertise accessible to the ventures that need it most, particularly those navigating the first of a kind valley of death between prototype and profitable manufacture.
We scale down and apply big business product development practice and commercial thinking, having operated at both ends of the scale, without the fixed overhead or the bureaucracy. And when specialist support is needed, we have a network of highly skilled professionals we can pull in fast.
One Foot in the Boardroom
Matt has had a seat at board level within a product led business navigating some of the most turbulent conditions of the last decade. COVID supply chain disruption, the Evergiven blocking the Suez Canal, product recalls and the brutal economic pressures that followed. Not as an observer, but as someone shaping the decisions that kept the business moving. All whilst delivering a product roadmap…
That experience changes how you see everything. It means we understand the commercial pressures, the stakeholder dynamics and the real cost of getting decisions wrong in a way that most external consultants simply don't.
When we embed into your team, we're not just delivering a project. We're thinking about your business.
Adapting to a changing landscape
The tools available to product developers are changing faster than at any point in history. What took a team of ten and a six figure software budget five years ago can now be achieved by one person with the right knowledge.
We stay close to that evolution deliberately. Not to bolt on every new capability and bill for it, but to make an honest and ongoing assessment of where our time genuinely adds value and where an off the shelf solution will serve you better, faster and cheaper.
That means sometimes the most valuable thing we can tell you is that you don't need us for something.
That’s transparency & authenticity.
That’s what we do.
Not just bikes…
We're naturally drawn to projects at the intersection of commercial viability and genuine progress. Active travel, electrification and electrical appliances (both domestic and commercial) are areas where we've built deep experience and where we believe the most interesting hardware challenges currently exist.
Matt has been an active contributor to Shift Cycling Culture for over six years, participated in the ClimateDraft mid-career accelerator in 2024 and was selected for the 2026 Design Skills for Embedding Circularity programme — connecting product designers directly with the waste and resource sector to drive real world circular innovation.
These aren't badges. They're an indication of where our curiosity and energy sit outside of client work.
Well connected
Based in central England, we sit on the edge of the UK's motorsport valley, one of the most concentrated clusters of engineering expertise in the world.
London and Birmingham are both an hour by train, Oxford an hour south, and five international airports within easy reach.
Geography is rarely a barrier.
We're comfortable working across sites, time zones and supply chains.
Ready to take the next step?
Tell us about your project and we'll get back to you within one working day.